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What exactly is a responsive website? A responsive website's look and feel changes "responsively" to the size of the device that views it (from desktop monitors to mobile phones). Why does this matter?
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When developing your website strategy, think about the most important aspect of your website—the visitor experience! Putting yourself in the visitor's shoes when designing your website will put you miles ahead of your competition.
Read Why Your Visitors Matter
5 Questions to Ask...
Technology changes so rapidly that it’s important to regularly evaluate how your site is performing from a visitor’s perspective, in comparison with competitor sites and with respect to your own needs.
Check Your Answers
“We were completely lost. 4Web guided us through the process and understood what we needed,” says Howayda Abu Affan, Assistant Director of the Armenian Museum of America in Watertown, Massachusetts. “Working with 4Web put into perspective what was really important for our website.”
The museum’s primary need was for a website that could be updated easily to reflect the current exhibits and provide the interaction that modern visitors expect. Howayda explains, “Our original site was designed in 2008 on a platform that was supposed to be updated and maintained by the designer. Every time we added a photo or a bit of text ourselves, entire pages would shift.”
Content is the most important aspect of a website; if you don’t have good content people won’t want to stay. But how do people even find your website? Through search engines, of course, and Microdata (or Structured Data) is one of the new ways that you can help people find your quality content through search engines.